Ad Rates on Arkansas Medical News Inc.

Net Ad Rates Rates are per paper, per month.

Black & White Ad Rates

1 Clr

2 Clr

4 Clr

Add this charge to monthly b/w cost

Contract in Months	1X	3X	6X	12X
Full Page	$1,475	$1,330	$1,195	$1,110	$150	$300	$450
3/4 Page	$1,330	$1,195	$1,060	$930	$150	$300	$450
1/2 Page	$1,110	$990	$890	$795	$100	$200	$300
1/3 Page	$900	$810	$720	$630	$100	$200	$300
1/4 Page	$665	$555	$495	$450	$50	$100	$150
1/8 Page	$515	$465	$410	$360	$50	$100	$150

Premium Position Black & White Ad Rates
Contract in Months	1X	3X	6X	12X
Front Page Banner	$1,290	$1,160	$1,025	$900
Inside Front Cover	$1,695	$1,530	$1,375	$1,220
2 Page Center Spread	$2,360	$2,130	$1,910	$1,775
Inside Back Cover	$1,695	$1,530	$1,375	$1,280
Back Cover	$1,990	$1,860	$1,750	$1,620

Multiple Publication Discount	2-5	6-7	8+
Additional discount percentage	10%	15%	20%

Guaranteed Position: Advertising is positioned at Publisher's discretion. For guaranteed placement,
add 10 percent. Charge does not apply to premium positions.
Agency Commission: 15 percent paid to accredited advertising agencies.

Inserts

Special Direct Mail Advertising Alternative
Save on postage, envelope, labor and list cost

Insert Advertising	1 X	3X	6X	12X
Insertion Cost	.18 ea.	.17 ea.	16 ea.	.15 ea.

Standard insert size is 8-1/2" x 11", single page. Larger inserts requiire custom pricing.

Insert Production Cost
8-1/2" x 11" Single Sided	.21 ea.	.20 ea.	.19 ea.	.18 ea.
8-1/2" x 11" Two Sided	.25 ea.	.24 ea.	.23 ea.	.22 ea.

Custom pricing available for larger inserts.

HealthCare Profiles

1 Page: $2,800       2 Pages: $4,200
4-color full page editorial and photo layout including writer, photographer, design & layout

Inside Front Cover Ad: $3,200
Inside Back Cover Ad: $3,200
Back Cover Ad: $4,200

Web Advertising

Web Banner
$750 per month (3 month minimum)

Sidebar Block Ad
$500 per month (3 month minimum)

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